Over the weekend, inspired by the increasing loud voices all over the internet to re-imagine the e-magazine, i made my first magazine purchase on the iPad. I paid $0.99 for a Süddeutsche Zeitung Magazine about travel, vacation and hospitality. Right down my alley. Very fun experience, the immediate download and availability. Very similar to music downloads.
The magazines had a simple layout and navigation rules that were easy to follow and understand. A few fun interactive surprises that definitely added to the experience and made it superior to a website.
No ads. None at all.