Once a upon a time the favicons were all the rage. Little browser icons that helped you brand your website. Nowadays, as the weis increasingly moving from the browser to apps, we’re looking for more ways on how to brand your properties. IOS devices allow you to bookmark any website, and instead of bookmarking in the browser you can add the link to the page or site to your home screen. Nifty, or really cool actually, but this poses the new challenge that your site needs an icon. Well, Geoffrey Goetz over at GigaOm has the solution.

Go forth and brand yourself!